New Wine
In A New Bottle
Chief
Innovation Officers Have A Whole New Agenda
There's
now a new dimension to the CIO title. It could well stand
for Chief Innovation Officer. That's also what the abbreviation
in Ken Bohlen's title, CIO and executive VP for Textron,
a global company with varied interests, stands for. The
new abbreviation, however is not merely a variation. It's
implications are important. Particularly on these lines:
How different is this position from that of a Chief Information
Officer? What brings about the title, chief innovation
officer?
In
Ken Bohlen's case, it started with majoring in computer
science. After graduation, he worked in the field of supply-chain
management and information systems for many years. His
role as an innovator, however took form only when he began
to relate IT and business closely. He envisioned the effect
of technology on end users and the company's profitability.
By November 1999, when he shifted to Textron, he had innovated
sufficiently in business and technology.
In
April, last year, the Textron board offered him the position
of chief innovation officer and executive VP. Textron's
top brass comprehended that his title was seamless and
was less to do with technology and more to do with new
business models. He says, "I'm spending more time
working strategically, looking out in front, seeing where
the opportunities are." Besides, questioning existing
operations and procedures is very important. "We
have to focus on speed, challenging the existing status
quo in a very large company."
Bohlen's
agenda for this year is to set up a talent-review process,
to locate the initiators in Textron. He says, "I
want to find the innovators throughout the different lines
of business. I'm focused on the people who see the big
picture and are trying to understand the business processes."
The key differentiator is capability in translating IT's
role in conducting business and it's impact on the bottom
line.
Bohlen's
suggests that IT executives and chief information officers,
particularly in the manufacturing segment, ought to focus
on integrated supply-chain opportunities. "Look at
how the data flows from the customer to the supplier's
supplier. Speed from the dotcom community will add pressure",
he says. Another suggestion is to, "Take nine to
12 months and work within business operations, outside
of IT", for greater understanding.
It
is very likely that the CIO will function as an infomediary
in a company, connecting technology to business, in the
next couple of years. Bohlen says, "The CIO will
morph into something different. The CIO needs to prepare
the organization to accept whatever tomorrow might bring
without knowing what that is."
Related Reading:
CIOs
face identity crisis as the 'one-size-fits-all' job description
no longer fits; Gomolski, Barb; Nov 2000