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Competitive Marketing Strategies |
Spin-off

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Strategic concerns
for spin-offs
Breakups can also
add value
How can you implement
the breakup process?
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Value
migration
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Actions that
help companies to successfully handle Value Migration
Value Migration:
the diagnosis
Change can be
of different types!
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Marketing
strategy formulation
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Strategic landscape
has changed; strategy formulation should follow
suit!
Take an asset-based
view of strategy
Value proposition
is the core of any business strategy. Until strategists
start viewing businesses as value-delivery processes,
they won't make a difference in the marketplace.
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Strategic
alliances
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Did you plan your alliance
today?
Constellations
a form of collective competition!
Key issues that
can make or break your alliance.
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| e-Business
strategies |
The virtual realities
of Internet business strategies
A vision for Internet,
where history extends little guidance.
Is your strategy
relevant to your consumer? Practise contextual marketing!
Do you have
the competencies to become an infomediary?
Weaving webs
for success in a morphed industry!
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| Market
entry |
The groundwork before
market entry
The twin dilemmas
of market entry.
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Entrepreneurship
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| Women
entrepreneurs
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The obstacle course
for women in the world of business gets easier!
How women entrepreneurs
can cut a fair share of the VC cake!
Women are scaling
the corporate ladder in the financial world
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| CEO
Essentials
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Are you facing a cash
crunch or unable to secure commercial debt? There
is an alternative solution to get resources and
much-needed cash for your business Factoring!
Much like diamonds,
enterprises can also endure test of time and be
forever for an entrepreneur. A lesson in hyperlongevity
can go a long way in reworking the proverb as -
an enterprise is forever.
In these days of sluggish
economy where conventional business strategy fail
to create profits, let alone New Wealth, theres
just one way to change your companys destiny. Innovate
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| Profiles |
Jack Welch and
his simple ways of doing business
How Sabeer Bhatia
changed the face of the Internet with a simple idea
The story of
a man who overcame the odds to become Indias most
recognised entrepreneur.
Simplicity and
the inner desire to make a difference are what drive
Indias most admired CEO.
Kabir Mulchandani,
the crown prince of price wars who rewrote the consumer
electronics market!
The man behind
the first global steel company.
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| Marketing
for Entrepreneurs |
How is marketing
different in entrepreneurial setups?
Leverage
existing brands to franchise your future
Competency,
networks and context hold the key for successful
marketing in SMEs
Branding
for entrepreneurs!!
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| Trademarks
and Copyrights |
Why are Trademarks
important?
What are the
implications of patents and copyrights?
Employees
should understand the importance of copyrights
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| Entrepreneurs
|
Anita
Roddick
the face behind the Body (Shop)!
Not all
start-ups succeed. What are the characteristics
of those that make it to the Big League?
A bootstrapping
success story
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Strategic Financial Management
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| Performance
management |
A well-designed
Balanced Scorecard approach to keep pace with changing
corporate demand
Edmonton Telephone
Corporation moves towards true performance measurement
to create more shareholder value
Value Based Management
(VBM) opens new vistas for performance management
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| Financial
controls |
The world order today!
You cant afford to lag behind
Leave your control problems
to an efficient Management Control System and see
the magic
Sabotage is no laughing
matter. Do you know how safe your companys secrets
are?
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| Corporate
governance |
Companies that provide
good governance, both in terms of practices and
results can expect the backing not only of investors
but of customers too.
The finance view
of corporate governance is that shareholders do
not have enough control or influence over management
and managers often get away with lacklustre performance.
Accountability
can be ensured by an effective supervisory board,
a good system of internal control, an independent
audit and efficiently monitored audit committee
of the board of directors.
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| Risk
management |
Risk minimisation
lies at the heart of project finance
Techniques beyond
PERT, CPA and Decision Trees to manage project risk
A potential win-win
technique for lenders to manage and minimise project
risks
Techniques
beyond PERT, CPA and Decision Trees to manage project
risk
Risk minimisation
lies at the heart of project finance
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| Accounting
for Brands and other intangibles |
How is the
value creation concept impacted by consideration
of intellectual capital and intangibles?
Bringing intellectual
capital into the financial statements adds value
to these statements, which are considered as the
window to the world.
Intellectual
capital, viewed differently as an asset or a liability
affects the strategic decisions of a company.
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| Mergers |
For mergers to be successful integration
of organisations need to be planned effectively
The middle management acts as a bridge between
the senior management and the front line. Hence,
its importance in merger integration
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| Valuation |
An attempt to identify
companies in the Internet sector that are likely
to provide attractive returns.
Parameters
a website has to focus on to improve performance
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| Post-merger
Integration |
Post merger
pricing of products can contribute substantially
to the value of all synergies realised by merger
deals
The results
of a survey by Best Practices LLC have revealed
that post-merger integration is critical to the
success of the merger
Integrating
companies to reap benefits of increased profits,
could lead to loss of key personnel. This would
prove detrimental to the future interests of the
company
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Strategic
HRM
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| Organisational
change |
Evolutionary stages
in the successful transformation of an organisation
into a cybernisation
Tackle downsizing
head-on. A few pointers to minimise the trauma for
exiting employees
The industrial
age organisations need to convert themselves into
21st century knowledge era enterprises . Here is
a guide to this conversion
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| Goal
setting |
Background for
the paradox
Solving the inconsistencies
in the traditional performance-based goal setting
theory
Explore the dynamics
of group pay-for-performance and spontaneous goal
setting!
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| Knowledge
management |
Role of
CKOs in developing and managing knowledge management
agendas.
How to
search, sieve and retrieve both tacit and explicit
knowledge in an organisation?
American Society
of Association Executives latest planning process
is knowledge-based strategic governance.
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| Leadership |
Five steps
to develop leadership competencies
Rapidly evolving
notions about successful leadership traits
The secret
behind the phenomenal success of Intel, Oracle and
Enron
Systems, which
enable institutional leadership in organisations!
How can you
become an effective leader?
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| Corporate
strategies |
How HPs Santa
Rosa Systems Division overcame the silent killers
that were choking its corporate strategy?
Parameters
for companies to arrive at their strategic innovation
quotient
Unlocking the
secret behind the balanced business scorecard with
GE
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Manufacturing
Strategies
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Workout
 |
A
case study on how a company evoloved an employee
team empowerment concept
A case study on
how Employee Empowerment Workout teams helped improve
productivity and reduce cost
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| Systematic
Innovation |
Explore
two areas of opportunity in your entrepreneurial
search for innovation
Explore
two additional areas of opportunity in your entrepreneurial
search for innovation
Looking
for innovation opportunities? Look at factors outside
the industries purview
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| Design
for Disassembly |
Improve
the commercial viability of products while keeping
the environment clean
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| Project
Management |
An
article on how projects can be better managed
An
article on how projects can be rendered more effectively
and efficiently
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| Environmental
Strategies |
A
thought provoking article on how Indian environmental
management issues could be handled
An
article on the impact of Eco-Friendliness on operations
management
A
case study on how recycling and reuse practises
on industrial waste helps the company to improve
its bottom line and environment
A case study
on how commitment to safety , Health and Environment
results in Profit, growth and Global Success
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| Strategic
Innovation |
A case study
on how a company's drive for innovation plays a
major role in creating market value.
Competitive
advantage is a concept that motivates strategists
to replicate the strategies that make most successful
companies successful.
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| Strategic
Leadership |
A detailed study
on how a cross-functional collaborative leader in
an organisation can solve problems rapidly
An article on
how leadership skills need new strategic initiatives
An article
on new skills and strategic initiatives required
by leaders to face challenges and opportunities
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